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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">medecol</journal-id><journal-title-group><journal-title xml:lang="ru">Медицина и экология</journal-title><trans-title-group xml:lang="en"><trans-title>Medicine and ecology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2305-6045</issn><issn pub-type="epub">2305-6053</issn><publisher><publisher-name>Карагандинский медицинский университет</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.59598/ME-2305-6053-2026-120-3-8-17</article-id><article-id custom-type="elpub" pub-id-type="custom">medecol-1365</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЖАНА КАЗАХСТАН</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ZHANA KAZAKHSTAN</subject></subj-group></article-categories><title-group><article-title>Влияние цифровой среды и информационной перегрузки на когнитивное состояние студентов в контексте программы «Жана Казахстан»</article-title><trans-title-group xml:lang="en"><trans-title>The impact of the digital environment and information overload on the cognitive state of students in the context of the «Zhana Kazakhstan» program</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Бурмистрова</surname><given-names>В. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Burmistrova</surname><given-names>V. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Валерия Алексеевна Бурмистрова </p><p>100008, г. Караганда, ул. Гоголя, 40</p></bio><bio xml:lang="en"><p>Valeriya Alexeyevna Burmistrova </p><p>100008, Karaganda c., Gogolya str., 40</p></bio><email xlink:type="simple">valera_b_2004@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>НАО «Карагандинский медицинский университет»</institution><country>Казахстан</country></aff><aff xml:lang="en"><institution>NC JSC «Karaganda Medical University»</institution><country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2026</year></pub-date><pub-date pub-type="epub"><day>12</day><month>10</month><year>2026</year></pub-date><volume>0</volume><issue>3</issue><fpage>8</fpage><lpage>17</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Бурмистрова В.А., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Бурмистрова В.А.</copyright-holder><copyright-holder xml:lang="en">Burmistrova V.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://medecol.qmu.kz/jour/article/view/1365">https://medecol.qmu.kz/jour/article/view/1365</self-uri><abstract><sec><title>Цель</title><p>Цель. Исследование направлено на изучение того, как интенсивное использование цифровых технологий и избыточный поток информации влияют на когнитивное функционирование обучающихся, в частности на внимание, память и эффективность обработки информации, а также на оценку потенциальных рисков для академической успеваемости в условиях высокой цифровой связанности образовательной среды в контексте трансформации образования в рамках программы «Жана Казахстан».</p></sec><sec><title>Материалы и методы</title><p>Материалы и методы. Проведено эмпирическое исследование среди 54 подростков (преимущественно 17-18 лет). Сбор данных осуществлялся с помощью анкеты, включающей в себя 18 вопросов, охватывающих особенности использования цифровых устройств, частоту отвлечений, учебное поведение и субъективную оценку когнитивных состояний (внимание, память, концентрация, утомляемость). Обработка результатов проводилась с применением методов описательной статистики с целью выявления общих тенденций и взаимосвязей.</p></sec><sec><title>Результаты и обсуждение</title><p>Результаты и обсуждение. Полученные данные свидетельствуют о высокой интенсивности использования цифровых устройств: значительная часть респондентов (48,1%) проводит в сети более шести часов в день. Многие участники отмечают регулярные отвлечения в процессе обучения и склонность к переключению между задачами. Более половины (57,4%) испытывают снижение способности к концентрации внимания, тогда как заметная доля (33,4%) указывает на трудности в запоминании недавно изученного материала. Также широко распространены признаки когнитивного напряжения, включая утомляемость и ощущение информационной перегрузки. Выявленные закономерности указывают на трансформацию когнитивных процессов, характеризующуюся снижением глубины обработки информации и усилением фрагментации внимания. В рамках программы «Жана Казахстан» это формирует противоречие между цифровым развитием и сохранением устойчивого когнитивного функционирования подрастающего поколения.</p></sec><sec><title>Выводы</title><p>Выводы. Результаты исследования демонстрируют, что чрезмерное воздействие цифровой среды связано с когнитивным напряжением, включая снижение концентрации внимания и эффективности памяти. Вместе с тем осознание студентами данных эффектов создает предпосылки для формирования более осознанного и регулируемого использования технологий. Обеспечение баланса между цифровыми инновациями и когнитивным благополучием остаётся ключевой задачей современной системы образования.</p></sec></abstract><trans-abstract xml:lang="en"><sec><title>Objective</title><p>Objective. The study seeks to examine how intensive exposure to digital technologies and excessive information flow affect learners’ cognitive functioning, particularly attention, memory, and processing efficiency, as well as to evaluate potential risks to academic performance in highly connected learning environments within the context of the educational transformation under the «Zhana Kazakhstan» program.</p></sec><sec><title>Materials and methods</title><p>Materials and methods. An empirical survey was conducted among 54 adolescents (mainly 17-18 years old). Data were collected through an 18-item questionnaire covering patterns of digital device use, distraction frequency, study habits, and self-reported cognitive states (focus, memory, concentration, and fatigue). The results were analyzed using descriptive statistical techniques to identify general tendencies and relationships.</p></sec><sec><title>Results and discussion</title><p>Results and discussion. The findings indicate intensive daily use of digital devices, with a significant proportion of respondents (48.1%) spending more than six hours online. Many participants reported regular interruptions during study sessions and a tendency to switch between tasks. More than half (57.4%) experienced reduced ability to maintain focus, while a notable share (33.4%) indicated difficulties retaining recently learned material. Signs of cognitive strain, including tiredness and perceived overload, were also widespread. These patterns suggest a transformation in cognitive functioning characterized by reduced depth of information processing and increased fragmentation of attention. Within the framework of the «Zhana Kazakhstan» program, this creates a tension between digital advancement and the preservation of stable cognitive functioning.</p></sec><sec><title>Conclusion</title><p>Conclusion. The results demonstrate that excessive digital exposure is associated with cognitive strain, including weakened concentration and memory efficiency. However, students’ awareness of these effects provides an opportunity to promote more conscious and regulated use of technology. Ensuring a balance between digital innovation and cognitive well-being remains a key challenge for modern education.</p></sec></trans-abstract><kwd-group xml:lang="ru"><kwd>цифровая среда</kwd><kwd>информационная перегрузка</kwd><kwd>когнитивные процессы</kwd><kwd>академическая успеваемость</kwd><kwd>студенты вузов</kwd><kwd>эффективность обучения</kwd></kwd-group><kwd-group xml:lang="en"><kwd>digital environment</kwd><kwd>information overload</kwd><kwd>cognitive processes</kwd><kwd>academic performance</kwd><kwd>university students</kwd><kwd>learning efficiency</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Новый Казахстан: путь обновления и модернизации: Послание Президента Республики Казахстан К.-Ж. 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